Ogilvy Honored as Most-Awarded Agency at Influencer Marketing Awards for Fifth Year
NEW YORK — JULY 21, 2023 — Ogilvy was the most-awarded agency at the 2023 Influencer Marketing Awards for the fifth consecutive year. Ogilvy’s Influence team took home a total of 23 awards last night including 10 Gold, 6 Silver, and 7 Bronze for campaigns spanning a range of clients including Dove, Coca-Cola, KFC, Mumbai Indians, ERA Woman Corp, MSD, Cruces x Rosas, Magalu, Citizens Bank, and Samsung.
Dove’s #TurnYourBack took home two Golds, including the inspirational ‘Together We Solved That’ award for using influence to address big societal issues, and WPP Open X and Ogilvy secured two wins including Gold for Coke Zero #TakeaTaste in the highly competitive Food & Beverage category. Ogilvy Australia and KFC Australia took home the top prize in the Most Effective Collaboration or Partnership category for “KFC Degustation.” The strength and global scale of Ogilvy’s Influence team was on full display as each region (NA, EMEA, LATAM, APAC) was awarded Gold for Best Influencer Partnership Strategy.
Additionally, Rahul Titus, Ogilvy’s Global Head of Influence, was named Game Changer of the Year – a recognition and endorsement of his leadership in one of the industry’s fastest growing capabilities. “Rahul seems to be a game-changing talent in the industry with a strong body of work overall,” the judges said. “He has demonstrated a large amount of accolades overall and has contributed to some advances in AI marketing.”
Julianna Richter, Global CEO of Ogilvy PR, said: "Influence continues to be a major focus and force for modern marketing. We are proud that Ogilvy continues to be at the forefront with world-class talent, industry-leading commitments, and engaging work that create impact. We are incredibly grateful to all our clients for their continued partnership and to our teams around the world for their hard work, passion, and creative ingenuity."
Rahul Titus, Ogilvy’s Global Head of Influence, added: "We are very proud to be the world's largest and now the most awarded influencer agency for the 5th year in a row — it’s a real testament to our commitment to the industry and our industry leading point of view. We are excited to keep building on this momentum and deliver true impact powered by influence. The best is yet to come!"
Ogilvy inspires brands and people to impact the world. We have been creating iconic, culture-changing, value-driving ideas for clients since David Ogilvy founded the company in 1948. We continue building on that rich legacy through our borderless creativity—operating, innovating, and creating at the intersection of talent and capabilities. Our experts in Advertising, Experience, Public Relations, Health, and Consulting work fluidly across 131 offices in 93 countries to bring forth world-class creative solutions for our clients. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, Twitter, Instagram, and Facebook.
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