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← Back to IdeasThe Scientific Poster of the Future - Part I
This three-volume thought leadership series from Ogilvy Health's Publications Practice, addresses the critical need for more engaging and effective scientific poster experiences for healthcare professionals. It is the culmination of a two-year Innovate UK Knowledge Transfer Partnership (KTP) with the Royal College of Art.
- Volume 1: 'Uncovering the Clinician Engagement Gap', lays the foundation by identifying key challenges and shortcomings of traditional scientific posters:
- Volume 2: Check out Part II here.
- Volume 3: Check out Part III here.