Julia de Sainte Marie joins Ogilvy Paris as Head of Customer Engagement & Commerce
Julia started her career in innovative start-ups and independent agencies where she navigated between project management and account management for leaders in the beauty industry such as L'Oreal Group and Shiseido.
In 2012, Julia joined the Sopexa Group, an international marketing agency specialising in the food industry, to support clients in their digital strategy.
She was subsequently appointed Chief Digital Officer to structure and develop the agency's digital expertise, including building a strong ecosystem of relevant technology partners to cover all client needs. During this time, Julia led a Digital Factory, a team of 12 experts based in key markets to accelerate the digital transformation of the group.
Passionate about innovation, Julia then joined ISOBAR, the creative and digital agency of the Dentsu group, as Consulting Director and then Associate Director, to focus on the development of the agency's key accounts (Française des Jeux, Citroën) with a broad scope of action: ecosystem redesign, path optimization, design of brand content strategies. She has progressively developed a strong expertise in CRM & Data, notably by accompanying OUIGO, the Seb Group, La Banque Postale and Flying Blue in the design and deployment of their customer experience strategy.
Today she joins Ogilvy Paris. Drawing on the agency's expertise in data, innovation and creativity, she will be in charge of managing and developing the Customer Experience division within the agency. She will also support Nestlé and Accor clients (with the ALL loyalty programme) precisely on these subjects.