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← Back to IdeasOgilvy APAC Wins 7 Effies at the 2026 APAC Effie Awards
SINGAPORE, September 28, 2026 — Ogilvy APAC closed the 2026 APAC Effie Awards with 7 Effies, following the ceremony held last Friday. The region's haul comprised 2 Golds, 1 Silver and 4 Bronzes, alongside 2 Finalist placements, with winning work coming out of New Zealand, Singapore, Taiwan, the Philippines and Japan.
Leading the region's performance was "End the Pulp Friction" from Ogilvy New Zealand, the network's most recognised entry of the night, taking Gold in Brand Content & Entertainment and Silver in Beverages Non-Alcohol.
Ogilvy Singapore secured the region's second Gold for "Vaseline Verified" in Social Media Marketing, adding an Effie to a campaign that has become one of the most awarded pieces of work to come out of APAC this year. The Singapore team also earned Bronze in Seasonal Marketing for "Sound of Home.FM", created with Ogilvy Manila, which was additionally named a Finalist in Media Idea.
Ogilvy Taiwan took two Bronzes for "Goodnight, See You for Breakfast", recognised in Restaurants and in Shopper & eCommerce Marketing. VML & Ogilvy Japan completed the region's Bronze tally with "KitKat = KitKatsu = Surely Win" in Sustained Success – Products, a category that rewards performance sustained over years rather than a single campaign moment.
Ogilvy Sydney's "Get your PB with our PB" was named a Finalist in Experiential Marketing – Products.
The result adds to a strong 2026 for the region, with Ogilvy APAC recognised across the year's major effectiveness and creative programmes.