Elevator Cadbury 5 Star

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Overview

Cadbury 5 Star, India’s beloved chocolate brand, and Ogilvy India have come together to launch yet another quirky "Do Nothing" campaign, elevating the brand proposition with a funnier take on keeping things light. The new spot, titled "Elevator," tells the story of a person whose phone rings at the most inappropriate time, but he's too absorbed in enjoying his Cadbury 5 Star to do anything about it. The campaign is a playful reminder that in a world obsessed with doing more, slowing down and savoring the simple pleasures can be the ultimate act of chilling.

Capability

  • Advertising

Team

  • Ogilvy Mumbai
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