A third of French seniors do not vote, but not because they don't want to. Many cannot physically make it to the polls to participate in democracy. To raise awareness of the problem, Société de Saint-Vincent-de-Paul decided to launch its own campaign for the elections. Posters resembling the style of French political campaigns were posted around major French cities, but instead of politicians, the posters depict isolated seniors with the slogan "Vote For Me". The QR code at the bottom of the poster leads to the process where parents, grandparents, neighbors, can become a proxy for those who aren't able to vote in person.