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The Peace Sauce INTERBEV

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We're living in a time of harsh division, and that extends to the world of food and people's strongly-held beliefs in the types of foods we should and should not eat. We likely won't ever all agree on what foods to eat, but Ogilvy Paris and INTERBEV decided to see if there was one sauce we could agree on, the perfect sauce that can suit every food diet: vegans, meat lovers, vegetarians—all of us. In a new charming film, the brand shows that despite strong opinions, peace around the table is possible.


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