Staraoke Prime Video

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Overview

To launch the new film "Laura Pausini - Piacere di conoscerti", Amazon Prime Video and Ogilvy Italy created the first ever karaoke in the sky. High in the Roman skies, 500 drones flew over the Colosseum's Archaeological Park, creating a unique sensory experience and the largest karaoke screen ever. With the lyrics flashing across the sky, over 2,000 fans were invited to sing along and celebrate the coming film, starring one of Italy's most recognized and loved pop singers.

Capability

  • Experience

Team

  • Milan
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