Menu Court Burger King

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Overview

Burger King and DAVID Madrid teamed up to turn the most popular basketball video game in the world into a way to earn free food. NBA2K21 players can now take a turn on The Menu Court, a basketball court adorned with pictures of different BK famous products. Take a shot from the product, and redeem it for free. The tougher the shot, the greater the reward.

Capability

  • Experience

Team

  • DAVID Madrid

Awards

  • D&AD Graphite Pencil
    Cannes Lions Bronze

Related Work

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