Equal Jersey Volleyball World

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Overview

Volleyball World and Ogilvy Social.Lab Amsterdam created a jersey specifically designed to honor gender equality. This first ever Equal Jersey will be worn by the world’s top volleyball players featuring not only their name, but also the name of the opposite gender who shares the same jersey number. The special edition jerseys were showcased during the finals to celebrate how the entire volleyball community – the sport itself, the players, and the fans – strives to close the gender gap in all sports globally.

Capability

  • PR

Team

  • Ogilvy Social.lab
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