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We can make peace come true Emergency

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Overview

Emergency is an Italian NGO that provides free, high-quality healthcare to victims of war and poverty. Its founder, Gino Strada, has always said “to create a world without war, we have to imagine it first”. And after his passing in 2021, he left this dream of a world without war as his legacy. So we turned his words into reality thanks to AI.
To do it, we partnered with an international team of AI artists, speakers and composers, used a set of Artificial Intelligence (Stable Diffusion, MidJourney, Dall-e 2, Lexica Aperture) to create a unique video which turned Gino Strada’s words into images. The video has been released in Italy and worldwide through Emergency social medias, wishing this peace project would truly become a reality in 2023.

Capability

  • Advertising

Team

  • Milan
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