Truck Queens IVECO

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Truck Queens is the first branded content signed by Iveco in collaboration with Freeda that tells the story of three unstoppable women who have fought against prejudices and gender stereotypes to succeed in an industry historically dominated by men. A Spanish trucker, a mechanic from the German IVECO Racing Truck team and an Italian sales manager inspire us through their stories and pave the way towards real change on Women's Day.


  • PR


  • Milan
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