The rush of modern life can feel overwhelming, but Coca-Cola's new campaign hopes to inspire people around the globe to pause and reconnect over shared meals. "The World Will Wait" is brought to life in two films that portray relatable scenarios where individuals choose to prioritize the table over the urgent. The campaign also features Influencer, Social and Out of Home content, altogether reinforcing that nothing’s more urgent than the moments we share at the table with over a meal and Coca‐Cola.