Ricky Brasil Forbes

← Our Work Info

Overview

How do you put a face to corruption? Every year, $61 Billion are diverted to fund corruption in Brazil. If that all went to one person, they'd rank 8th on Forbes' billionaires list. So Forbes created an AI, based on data pulled from corrupt convicts in the country. Meet the face of corruption: Ricky Brasil.

Capability

  • Advertising

Team

  • São Paulo

See also

Related Work

no title
Subscribe to stay up to date with our latest thinking

You can download this content and subscribe to stay up to date on what makes brands matter in today’s fast-moving world by filling out the information on this page.

Pop-ups must be enabled in your browser settings.

David Ogilvy founded our company to be the teaching hospital of advertising. We continue that legacy by providing unmatched insights into what makes brands matter in today's fast-moving world. Subscribe to receive our latest thinking directly to your inbox.

Please enter your email address to access this content.

Pop-ups must be enabled in your browser settings.

Please read our Privacy Policy to see how we use your personal information.

In order to interact with this feature, you must turn on Functional Cookies. Change your cookie preference below, and Click here to read more about how we use cookies.

Off

click to close

Contact us

Areas of interest:

Message

Please read our Privacy Policy to see how we use your personal information.

In order to interact with this feature, you must turn on Functional Cookies. Change your cookie preference below, and Click here to read more about how we use cookies.

Off