Proud Whopper Burger King

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Overview

We're all the same inside. To illustrate this vital but too-often-ignored fact, Burger King created a surprise menu item during Pride in San Francisco: the Proud Whopper. Customers wondered what differentiated the Proud Whopper from a regular, standard Whopper? After opening it, they found out that it was simply the wrapping that it came in.

Capability

  • Experience

Team

  • DAVID Miami
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