MSC Smart Ship MSC Cruises

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How do you give 5,700 cruise passengers a personalized experience? MSC Cruises, a brand built on ""the art of hospitality"" sought to do just that. We helped them leverage integrated data by installing 3,050 iBeacons and over 1,000 digital touchpoint and informative/interactive screens around the ship, as well as accompanying apps and trackers, to create the world’s first floating connected city.


  • Growth & Innovation


  • Paris
MSC Smart Ship - MSC Cruises
MSC Smart Ship - MSC Cruises
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