Escalating GIFs European Anti-Bullying Network

← Our Work Info

Overview

The European Anti-Bullying network set out to illustrate the real consequences of bullying. To do that, we spoke to teens using one of their favorite modes of communication: GIFs. A GIF repeats over and over, but to demonstrate the effect consistent bullying has on victims, we created GIFs that evolve with each repeat.

Capability

  • Health & Wellness
    Public Relations & Influence

Team

  • Frankfurt

Awards

  • Cannes Lions Bronze
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