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Decisions Gerber

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Parenting looks a lot different than it used to, and today’s world brings with it a whole range of challenges, often leaving parents feeling overwhelmed by the choices they have to make. A new campaign from Gerber, "Decisions" highlights authentic, ‘slice of life’ parenting moments – crafted to convey an intimate understanding of what it’s like to be a parent. The spots put people inside that decision-making moment and mirror a real, relatable, modern parent experience.


  • Advertising


  • New York
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