What the World Needs Now Boots

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Overview

Boots is back with its latest Christmas campaign, this one aimed at helping those who are unable to afford basic hygiene products. Ogilvy UK helped helm the campaign, which launched with a film that gives life to everyday hygiene products like toothpaste, soap, razors and more. In a year that's been difficult for most, "What The World Needs Now" harnesses the holiday spirit for a good cause.

Capability

  • Advertising

Team

  • London
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