As technology continues to advance, more and more in our world is created by machines. Breast cancer non-profit MACMA's new campaign reminds us that, amidst a flood of machine-generated images, videos, sounds and more, one machine has withstood the test of time and continues to generate hope—the mammogram. "Machine-Generated" features real-life survivors, noting that they, too, are machine-generated, but in a crucially different way. The campaign ultimately highlights the importance of early detection.
![Machine-Generated — MACMA White graphic with copy on the left that says "This is a Machine-Generated Image. And the machine that generated it is a mammogram". On the right is a picture of a two women standing side by side smiling, the woman on the left is wearing a green dress and the woman on the right is wearing a white dress.](/sites/g/files/dhpsjz106/files/styles/our_work_image_gallery_720_w/public/work/details/WORK%201_MACMA.jpg?itok=jR-fPtac)
![Machine-Generated — MACMA White graphic with copy on the left that says "This is a Machine-Generated Image. And the machine that generated it is a mammogram". On the right is a picture of a mother holding her son, both smiling, with the ocean in the background](/sites/g/files/dhpsjz106/files/styles/our_work_image_gallery_720_w/public/work/details/WORK%202_MACMA.jpg?itok=rJyWmdeX)
![Machine-Generated — MACMA White graphic with copy on the left that says "This is a Machine-Generated Image. And the machine that generated it is a mammogram". On the right is a picture of a woman posing for a picture during a hike in a canyon next to a creek](/sites/g/files/dhpsjz106/files/styles/our_work_image_gallery_720_w/public/work/details/WORK%203_MACMA.jpg?itok=GNFauHEW)