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Ti Amo Italia 2021 Nutella

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Overview

The campaign supports an important moment for Nutella, namely the release of a limited edition dedicated to Italian beauties.
We asked Italians to help us create the first user generated collection: the most beautiful photos shared on social networks with the hashtag #tiamoitalia became 42 limited editions jars distributed in stores all over Italy from October 2021.

Capability

  • Advertising
    Experience

Team

  • Milan
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