“What can I do to help?” is a common refrain during tough times. Ogilvy worked with Task Rabbit to give people across America and Europe an outlet. The company took its “for hire” platform and turned it into a “for good” platform in an effort to ease the burden on our elderly, essential workers, our healthcare heroes, and anyone else who is in need. From contactless grocery shopping to virtual help around the home, the “Tasks For Good” program connects volunteers who want to help during the COVID-19 crisis with the people who need it most.
