Our Team
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Constanza Archain
Chief Executive Officer Latina Sur
Constanza Archain is CEO of Ogilvy Latina Sur, leading operations in Argentina and Chile.
Throughout her 28 years in the advertising industry, she has excelled in her management by building a close and long-term relationship with clients such as SC Johnson, Mondelēz, Kimberly Clark, Coca Cola, Unilever, Johnson & Johnson, Grupo Bimbo, among others.
Passionate leader for creative and team work; she firmly believes that great ideas are achieved at the intersection of different disciplines, to impact in a real and positive way on business results and society.
She joined Ogilvy Argentina in 2000 where she led the management of the regional business. Previously, she had worked at Lintas Argentina, and was part of the Agulla & Baccetti team, the hottest and most creative local agency in those days.
She has been recognized as Women to Watch in 2018.
She graduated in Advertising at the University of Palermo. Mother of Manuel and Mora.
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Claudia Garcia Rosa
Chief Financial Officer Latina Sur
Claudia García Rosa is CFO of Ogilvy in Argentina and Chile. She holds a degree in Business Administration and an MBA from CEMA.
In these twenty years of experience in the WPP Group, she has held different positions in the accounting, financial and management control environment, until 2018, when she was appointed CFO of the Ogilvy Group.
She has worked together with the management and commercial team acquiring diverse experiences and financial, commercial and resource management knowledge.
Currently, at Ogilvy, she renders services to various companies in different specialties within the communication field.
Claudia is a highly motivated professional with vast experience in managing all financial and commercial aspects.
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Matias Finkelstein
Chief People Officer Latina Sur
Matias is the Chief People Officer for Ogilvy Latina Sur.
With a background in Supply Chain, Matias has found that working for the Human Resources area is the best way to impact on the lives of people and our society.
He joined Ogilvy at the beginning of 2023 to lead the Human Resources team from Mediamonks, where he spent 2 years as Sr. HRBP. Previously, he worked at Baker McKenzie, Thomson Reuters and Dow, among others.
Matias holds a degree in Foreign Trade from UCES. He undertook an executive program in HR from Universidad Torcuato Di Tella and a Master in International Economic Relations from UBA.
He is married and is the father of Emma and Asia.
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María Luján Donaire
Chief Creative Officer Latina Sur
After getting her bachelor’s degree in Advertising and Public Relations at Universidad Católica Argentina, she started her career as a copywriter.
For the last 20 years, she has worked on projects in Argentina and around the world with major brands, including Coca-Cola, Volkswagen, Chevrolet, Citroën, DS, Volvo, Unilever (Hellmann's and Knorr), Mondelēz (Milka, Clight, and Tang), Clorox Latin America, Kimberly-Clark, Santander, Philips, SC Johnson, HBO Max, and Reckitt.
Many of her creative works have been awarded at Cannes Lions, The One Show, Sol, Cresta Awards, PHNX, Ojo de Iberoamérica, among others. In 2019, Ojo de Iberoamérica recognized her as one of the most awarded women in Ibero-America. She is Top 3 Creative Director of Argentina in the ranking of Lürzer's Archive.
She has been honored to serve on the jury of many prestigious festivals, including Cannes Lions 2023, The One Show 2023, the New York Festival 2023, and the Clio Awards 2024.
Besides her job at the agency, she co-founded Círculo de Creativas Argentina (Argentina’s Creative Women Association), a community created to support and promote female talent at creative departments.
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Francisco Camacho
Chief Creative Officer Chile
Francisco is the CCO of Ogilvy Chile.
He is a publicist with more than 20 years of experience leading teams and agencies. A creative with a strong strategic focus, he believes in collaborative work and in the power of ideas that become popular and relevant because they are born from a deep understanding of today's society.
He is responsible for many of Chile's most memorable contents and has received awards in national and international festivals, such as Cannes Lions, El Ojo de Iberoamérica, FIAP, Achap and Effie.
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Gaston Sueiro
Head of Production Latina Sur
Gaston is the Head of Production at Ogilvy Latina Sur.
He is an advertising producer with 20 years of experience and has knowledge of the industry and its regulations throughout the Latin American region. He analyzes, understands, and designs strategic production for advertising campaigns according to the communication needs of clients in the Latin American market, always aiming to achieve a high-quality final result while generating productivity and savings.
He considers himself a natural producer in life. He started his career at production companies before becoming part of agency production. This has helped him understand the advertising world from different perspectives and allows him to provide a more comprehensive service.
As an international producer, he has the opportunity to work with partners and suppliers from all over the world.
He also describes himself as a Project Leader because he can handle all the different production processes, clients, agencies, vendors, making the process more agile and efficient.
He defines himself as an agent of change, always thinking about how to improve things and processes. He enjoys teamwork, challenges, and creating narratives to tell stories and create experiences.
His first agency job was as a production assistant back in 2004 to work with brands like Coca Cola, Sprite, and Fanta, and then he continued to add to his portfolio and work for brands such as IBM, Banco Santander, SC Johnson, Milka, DIRECTV, Mondelez, Kimberly-Clark, Unilever, Glaxo, Pfizer, American Express, Axion energy, Nestlé, Cencosud, Bimbo, CCU, among others, as a senior producer.
In 2018, Gaston took on the position of Head of Production for Latina Sur.