We may not think of babies as very active, but once they can crawl and walk they cover a lot of ground—over three kilometers a day, in fact. To show why babies need the comfort, fit and mobility that only Huggies can provide, we pit four ultra-cute babies against each other in the World’s First Baby Marathon. Fans could follow online as the battle ensued to see which baby took home the prize.
- Customer Engagement & Commerce
- Customer Experience
- Content Marketing
- Social Media
- Cannes Lions Bronze