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Ogilvy

The Blizzard Store Dairy Queen

← Our Work Info

Overview

The Blizzard, Dairy Queen’s most famous ice cream, is sold with the promise that it could be served upside down without spilling, or it’s free. To prove it, we constructed a fully operational Blizzard Store complete with every detail and feature as any other, save for one minor difference. The entire store was upside down.

Capability

  • Advertising
  • Experiential & Events

Team

  • Panama City