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Ogilvy

Open Hearts Get Closer Coca-Cola

← Our Work Info

Overview

Young Thais are afraid to speak their mind, especially when it comes to how their personal relationships could be affected by expressing their true selves. Coca-Cola believes that young Thais being up front with their feelings will in turn foster closer relationships with their loved ones. We helped them create a TV spot that tells three stories, each about how sharing a secret with a loved one had a profound impact.

Capability

  • Advertising

Team

  • Bangkok