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Ogilvy

#MeriBetiStrong Clinic Plus

← Our Work Info

Overview

Nothing is stronger than the bond between mother and daughter. To celebrate Daughter’s Day, shampoo brand Clinic Plus launched the #MeriBetiStrong campaign with a film urging people to raise a generation of strong, unique daughters who are confident in themselves and their choices. Specifically, the film focuses on the major influencers in young girls’ lives and the decisions they make — their mothers.

Capability

  • PR & Influence

Team

  • Mumbai