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Ogilvy

Marriott Bonvoy tackles the Hong Kong Sevens Marriott Bonvoy

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Overview

As sponsor of Hong Kong’s biggest sporting event, the Rugby Sevens, Marriott Bonvoy wanted to appeal to both Rugby Sevens lovers and those who would rather escape Hong Kong and spend 3 days relaxing on a beach elsewhere during the event. The campaign featured social videos starring rugby legend Sébastien Chabal, as well as his surprisingly attractive alter-ego. The films highlight the fact that whatever you’re into, Marriott Bonvoy caters to you.

Capability

  • Advertising

Team

  • Hong Kong