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Ogilvy

Chases Airtel

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Overview

Telecommunications company Airtel Africa’s new campaign is centered on visualizing its status as Africa’s fastest network. We all know what it’s like to click download and wait, watching as the status slowly creeps along. But not on Airtel. Playing with the download ring in an Afro-inspired way, the campaign showcases three visuals — ‘Lion & Wildebeest’, ‘Shark & Seal’ and ‘Cheetah & Gazelle’ — to show just how fast Airtel’s network is.

Capability

  • Advertising

Team

  • Nairobi
Chases