After a year where some brands’ Big Game ads took a political tone, brands this year who wanted to tackle social problems did so in an altruistic way.
Tag Archives: Super Bowl
Justine Herz offers 5 takeaways from TV advertising’s biggest night.
In recent years, many brands have taken advantage of the popularity of the NBA Finals to launch Super Bowl-style campaigns—for a fraction of the cost.
Ogilvy analyzed how the evolving digital media landscape will impact the way we watch this year’s NCAA Tournament.
The majority of this year’s Super Bowl spots were entertaining but safe, and containing few surprises.
Super Bowl LI has come and gone. Which brands made big splashes with their television spots?
Don’t be worried about the Summer Olympics. They will still provide an unmatched sense of occasion and opportunity for brands.
With the dangers of football now well-discussed, the NFL finds itself in an interesting place come Super Bowl time.
Uber to deliver on-demand puppies to your house to hang out with you for a bit.