The organizers of Cannes Lions announced major changes to the landmark festival which will take place in time for the 2018 event.
Tag Archives: Marketing
Jennifer Risi sat down with Ogilvy Non-Executive Chairman Miles Young to discuss his new book, Ogilvy On Advertising in the Digital Age, a follow up to David Ogilvy’s “advertising bible”.
Jennifer Risi sat down with Lenovo CMO David Roman at The Holmes Report’s #PRovoke17 conference for a wide ranging chat on brands in the digital age.
Generation Z, the group made up of individuals born between 1995 and 2010, currently accounts for around 26 per cent..
Three issues facing influencers and marketers alike.
David Porter, VP and Media AAR Unilever, at All That Matters Conference 2017.
Content is important, but having meaningful interactions with customers online goes a long way towards brand success.
Trisha Santhanam, consultant at Ogilvy & Mather Singapore, shares her three top tips on how to navigate the new marketing world with confidence.
Rachana Pana discusses how GE uses communications to nurture a contribution economy.
What Are The Roadblocks To Digital Transformation?