Trust in the media among the public is waning, meaning brands and media organizations need to be extra diligent and authentic.
Tag Archives: fake news
Jennifer Risi on the main takeaways from the second phase of Ogilvy Media Influence’s survey on the “fake news” phenomenon.
People don’t know what media to trust any more, and that uncertainty extends to brands.
On Monday at Cannes, the artificial took center stage. Jeremy Katz breaks it down in 60 seconds.
The founder of the world wide web has some choice words to say about how people are using his invention.
In our post-truth age, many think facts no longer matter. But they do. Perception is not reality. It’s our own invisible hazmat suit that engulfs us.