Jennifer Risi sat down with Ogilvy Non-Executive Chairman Miles Young to discuss his new book, Ogilvy On Advertising in the Digital Age, a follow up to David Ogilvy’s “advertising bible”.
Tag Archives: digital transformation
What Are The Roadblocks To Digital Transformation?
Paul Cobban of DBS Bank shares quick tips on how to transform your business with cognitive capabilities at IBM Connect 2017.
Find out how next-gen cognitive computing changes the way we live and work today.
80 percent of IT spend worldwide is allocated for maintenance, while only 20 percent is devoted to driving innovation.
Traditional meanings of brand, customer and marketing have evolved in a new paradigm of mobile : both exhausting and energising!
OgilvyOne Worldwide Chairman and CEO Brian Fetherstonhaugh offers three examples of big brands who came late to digital.
OgilvyOne Worldwide Chairman and CEO, Brian Fetherstonhaugh was the keynote speaker at Ogilvy Singapore’s Disrupt or Be Disrupted conference.