“You might think it’s ego that brings projects into the world, but to entrepreneurs it’s often the opposite; success looks like someone else running with your idea.”
- Alexa Clay, author of The Misfit Economy
“Some content ideas are like Frankenstein’s monster; animated by media money, and as soon as that runs out they die, because they were never truly alive.”
- Mark Adams, SVP & Head of Innovation, VICE
"Meaningful relationships between products and people require a more familiar method of match-making. How do you make something desirable? By loving what you make."
- J F Grossen, ECD, Frog
"The economy is undergoing a great transitioning—I'm betting on entrepreneurs and the misfits"
- Alexa Clay, writer, culture hacker
"The reader is the person who decides what matters that day, not the editor."
- Heidi Blake, UK Investigations Editor, BuzzFeed
"We've gone from wanting systems to help us make decisions, to wanting systems to make decisions for us."
- Aaron Shapiro, CEO, Huge
"Just because you're a brand, that doesn't mean you can't strategise like a news organisation."
- Jessica April, Reuters Content Solutions
September 17“We need to grow initiatives that have a greater intention than creating addictive consumer experiences. We can learn from con artists. How do you make this real f...
- Alexa Clay, author of The Misfit EconomyQuotes
“A social network is a living organism. It breathes in content, keeps what is nourishing, excretes what is useless and circulates what is relevant.”
Mark Adams, SVP & Head of Innovation, VICEQuotes
"No matter what your venture or organisation is, you need to have the right people involved in order to extract the insights."
- Cynthia Storer, former CIA analyst and current star of Channel 4’s HuntedQuotes
"Just as Coke needs Pepsi, just as Audi needs BMW, we all need a bit of 'other' to define us. In order to know what we are, it helps wonderfully if you know what you are not."
- Rory Sutherland, Vice Chairman, Ogilvy Group UKQuotes
"Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something."
- Steve JobsQuotes
“Life-fulfilling work is never about the money -- when you feel true passion for something, you instinctively find ways to nurture it.”
- Eileen Fisher, Fashion DesignerQuotes
"Make it simple but significant"
- Don Draper, Mad MenQuotes
"Social Media is all about sociology and psychology more than technology"
- Brian Solis, Author