Is Jerry Seinfeld right about advertising?
Reproduced from AdNews.
Jerry Seinfeld ripped the advertising industry apart in his acceptance speech at the Clio Awards in the US last week – and the ad industry loved it.
Seinfeld, who was accepting an honorary Clio for his role in advertising, started off by saying “I love advertising, because I love lying.” A bold start.
He went on to call advertising a “phoney career” adding: “Spending your life duping innocent people out of hard won earnings … is an excellent use of your energy.”
The Clios crowd applauded and whooped. He’s a funny guy, it was a great speech and sometimes things are funny because they’re true. But isn’t this the impression of advertising the industry is trying to shake?