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Digital

The Tipping Point Is 20%

Once a sector hits 20% eCommerce penetration, the winners and losers start to emerge. We’ve seen it with books and toys, and apparel may be next.

Loser: Firms relying on Amazon Web Services. The recent outage disrupted service for hundreds of thousands of sites.

Loser: Online travel agents, whose crowded layout paves the way for Google’s Hotel Finder to change the game.

Loser: Connected toys. Amid growing evidence that “smart” playthings can be hacked, Scott demos his kids’ newest toy.

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