Highlights of All That Matters Conference 2017.
Tag Archives: Unilever
David Porter, Vice President for Global Media at Unilever, on brand transformation in the digital age.
David Porter explains how Unilever’s ‘brands with purpose’ philosophy has created a competitive advantage in developing content consumers care about.
David Porter, VP and Media AAR Unilever, at All That Matters Conference 2017.
The postulated benefits of purpose are irresistible: the flexibility to enter and create new markets; the engagement and retention of top talent; sustainable growth rooted in enduring relevance.
Marketing can change culture, but not if it doesn’t take real action.
Keith Weed, CMO of Unilever on managing change, start-ups and mobile creativity at Cannes Lions 2016.
Conceptos Plásticos is building homes for low-income families using recycled plastic bricks.
Unilever buys Dollar Shave Club for reported $1B value.