We’ll reveal how Ogilvy can help brands navigate the ‘wild-west’ of the influencer landscape and how brands can leverage new tools combined with clear strategic thinking pinpoint the influencer goldmine.
Tag Archives: social media influencers
Influencer marketing can achieve great things for a brand, but only if it prioritizes authenticity every step of the way.
Secondary influencers are a bigger determinant of whether a video goes viral and achieve the highest possible level of reach and engagement.
Influencers must balance staying on brand while communicating in their natural voice.