Mark Zuckerberg's Book Club
Philip Ellison 05 January, 2015 at 11:01
If one of your New Year’s resolutions was to read more, then you’re in luck. Mark Zuckerberg has invited his 30 million Facebook followers to join his new book club. His resolution for 2015 is to read a new book every other week, and he has launched the new page ‘A Year In Books’ to track his progress and simultaneously form a community of avid readers.
“I’m excited for my reading challenge,” says Zuckerberg. “I’ve found reading books very intellectually fulfilling. Books allow you to fully explore a topic and immerse yourself in a deeper way than most media today. I’m looking forward to shifting more of my media diet towards reading books.”
The books featured on the page “will emphasise learning about new cultures, beliefs, histories and technologies”, according to the introductory post. Facebook users are encouraged to submit their own suggestions, and around 55,000 people have already signed up to read along with Zuck. The first book is ‘The End of Power’ by scholar Moisés Naím, which explores the ease with which power can both be gained, abused, and lost. The paperback version of ‘The End of Power’ sold out on Amazon shortly after it was announced as the first choice for the book club.
You don’t have to be a bibliophile to appreciate the magnitude of what Zuckerberg is doing; ‘A Year In Books’ could potentially be the single biggest read-along of any book to date. And it’s refreshing to see that Zuckerberg is keen to engage in conversations about something other than Facebook’s latest product. “Maybe it’s the earnest language, but somehow this is a little humanising for the Facebook CEO,” says Colin Lecher at The Verge. “Who doesn’t want to snag a few friends and chat about a good read?”