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News & Views

Facebook's few feature : 'Trending'

Facebook has announced that they’re rolling out a new feature called Trending. This offers an opportunity for brands to get more exposure for their content if they’re featured in the top stories of a trending topic.

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Instead of simply stating the topics that are trending, Facebook has included a bit of context as to why a topic is trending. In their example, the television show 24 is trending because “Fox Sets May 5 Premiere for ’24 Live Another Day’.” This feature will roll out slowly for users in select countries.

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