Cannes, France. 27 June 2015 – Tonight, on the final evening of the Cannes Lions Festival of Creativity 2015, Ogilvy & Mather has been crowned Network of the Year for the fourth year in a row with 123 Lions.
Highlights of Cannes Lions 2015 for Ogilvy & Mather included:
– 1 Titanium – for Ogilvy & Mather Buenos Aires’ ‘Beer Tooth Implant’ for Cerveza Salta beer
– Ogilvy Brasil, São Paulo in third place for Agency of the Year
– 26 Golds
– The launch of Upstandr.com – a movement against cyber bullying – alongside Monica Lewinsky, the Ogilvy & Inspire speaker for 2015
Tham Khai Meng, Worldwide Chief Creative Officer at Ogilvy & Mather,
said: “Four in a row! We are overwhelmed with gratitude. This remarkable achievement is a testament to the bravery of our clients and the creativity of our teams around the world. Thank you to our clients, our people, the Judges and Cannes Lions.”
Miles Young, Worldwide Chairman and CEO at Ogilvy & Mather,
said: “We are beyond delighted to have earned Network of the Year for the fourth time running. My thanks to Khai for his creative leadership and to our clients for their faith in us.”
At the closing award ceremony, Ogilvy & Mather took home a prestigious Titanium Lion for Ogilvy & Mather Buenos Aires’ ‘Beer Tooth Implant’ for Cerveza Salta beer, an initiative which rewarded South American rugby players who’d lost their teeth with an ingenious tooth implant that could open a bottle of beer.
The global creative network took home 2 Golds in Branded Content & Entertainment – one for Ogilvy & Mather Paris’ emotive and impactful ‘The Marathon Walker’, which also won Lions in Media, Outdoor and PR earlier in the week, and one for Ogilvy & Mather Frankfurt’s ‘Rabbit Race’ for Media Markt, which won Lions in Direct, Promo & Activation and Media.
In total this year at Cannes Ogilvy & Mather won:
– 1 Titanium Lion
– 26 Gold Lions
– 36 Silver Lions
– 60 Bronze Lions
June 27, 2015
About Ogilvy & Mather
Ogilvy is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for five consecutive years, 2012, 2013, 2014, 2015 and 2016; the EFFIEs World's Most Effective Agency Network in 2012, 2013 and 2016; and Adweek's Global Agency of the Year in 2016. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy.