It's intervention time
Ogilvy UK was back with Nudgestock 2: The largest festival of behavioural experts in the world! This year’s theme was ‘a little less conversation, a little more intervention‘ as #ogilvychange celebrated where theory and hypotheses has been creatively translated into successful behaviour change around the world.
Speakers from fields as wide ranging as behavioural finance, evolutionary theory, the science of magic and design, joined host Rory Sutherland in Deal, England. They all know a lot individually, but could know a lot more collectively – that was the essence of the day.
For those who missed the livestreaming, you can view the presentations here.
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