Statisticians + Creatives: A Marriage Made In awesome?
David Davenport-Firth, European vice-president of health behaviour strategy & intervention at Ogilvy Health Worldwide, talked to Campaign about the agency’s new partnership with Central St Martins.
The joint experiment involved looking at health and data, with the outcomes compiled in a report called Statisticians + Creatives: A marriage made in awesome?.
In this video Davenport-Firth, along with Rebecca Wright, programme director of graphic communication design at Central St Martins, talk about the project.
First Published on Campaign.