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Introduction

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COMMUNITY INVOLVEMENT

Ogilvy involvement in the community is an important part of our culture. Our employees donate time, energy and creativity to help non-profit organizations pursue their missions.

Ogilvy Cape Town - Ogilvy Cape Town kicked off 2007 by boldly moving to Woodstock, once the Bohemian home for artists and performers until absentee landlords and petty criminals made the area undesirable.

The staff became actively engaged with the Percy Bartley House, a home for 14-18 year old boys in the Woodstock community. The Ogilvy Cape Town team exerted their creative muscle, painting the interior of the home and building a community pole for the boys to convey messages of hope and positivity. In addition, the Ogilvy team raised money, donated Christmas gifts to the boys and even sponsored their annual Christmas party.


Ogilvy South Africa Chief Operating Officer, Mike Abel, and architect Valerie Lambrechts of DHK Architects in the offices with views of Table Mountain and the Woodstock and District Six area in the background.


Members of Ogilvy South Africa at the community pole they created for the Percy Bartley House

Ogilvy New York - Since 2002, Ogilvy New York has dedicated a day of work each year for staff to volunteer with non-profit organizations in the city. During Corporate Service Day 2007 33 teams of Ogilvy staff went out to support 22 organizations. All in all, 367 employees spent the day at a youth mentoring program, animal havens, elderly residences, hospitals, museums, soup kitchens and many more places.

Ogilvy New York also has a close relationship with PENCIL (Public Education Needs Civic Involvement in Learning). Spearheaded by Carla Hendra (Co-CEO, Ogilvy North America), Ogilvy launched the Future Marketers program in 2002 to introduce sixth graders from Public School 123 to the world of advertising. Selected students come to Ogilvy every two weeks over a 10-month period to work on a comprehensive marketing program that they present to the agency's top leadership.

Ogilvy Johannesburg - The Topsy Foundation, in Gauteng, South Africa, develops programs that help prevent HIV and AIDS and alleviate their social and economic consequences. Ogilvy Johannesburg provides The Topsy Foundation free office space and telephone and Internet service on its campus. In addition, the Ogilvy team participates in a number of the foundation's initiatives and fundraising drives.

Ogilvy Brazil - Agente Cidadao is a non-government organization that collects and delivers high-quality donations, such as clothes and household goods. Ogilvy Brazil has worked on a pro bono campaign for Agente Cidadao and has organized two internal donation campaigns, which netted over 1,500 items.

Ogilvy Brussels - Ogilvy PR Brussels was the communications sponsor for In-Transit, a project aimed at promoting intercultural dialogue and cultural awareness across Europe. The project team produced a 17-minute digital film of young East and West Europeans on train journey that was shown in Brussels cinemas and at the Cannes film festival. The team also developed a virtual train, an online platform that encourages young Europeans to "get on board" and participate in discussions on the future direction of Europe. In-Transit is a European Film and Communications project launched in the European Parliament to commemorate the 50th anniversary of the European Union.

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Philanthropic Initiatives
Pro Bono Work
Sustainability Efforts

   

 

 
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