Sergio Amado
| Luis Bassat | Brian
Fetherstonhaugh | Lionel Godfrey
| Steve Goldstein | Marcos
Golfari | Bill Gray | Steve
Hayden | Carla Hendra | Tim
Isaac | Tham Khai Meng | Shelly
Lazarus | Gary Leih | Lothar
Leonhard | Paul O'Donnell | Piyush
Pandey | Tro Piliguian | Robyn
Putter | Rick Roth | John
Seifert | Daniel Sicouri | Marcia
Silverman | T.B. Song | Miles
Young
 ROBYN
PUTTER
Chairman of WW Creative Council, Creative Head of WPP
Robyn started out his working career with visions of becoming
an architect. However, six months spent designing wall tile details
for toilets in a high rise building persuaded him it was time
to move on.
He then spent two years as a corrugated cardboard pack designer,
specializing in those little umbrellas and "this side up"
arrows you find on cardboard boxes. It was whilst exercising his
mind in this way that he discovered that people actually got paid
for writing words in advertisements. Without doubt the most significant
moment in his life. Robyn has spent the last 27 years (24 of them
with Ogilvy & Mather, Rightford, Searle-Tripp & Makin
(Pty) Ltd., South Africa) blissfully doing what he loves best.
Making ads.
He loves the total advertising process, but enjoys the process
of discovering new ways of doing things most. Together with Charlotte
Beers, former CEO of O&M Worldwide, Robyn pioneered Brand
Stewardship, a new way of looking after brands in the O&M
Worldwide Network. He chaired the O&M Creative Council for
5 years and is still a member and was appointed to the Ogilvy
& Mather Worldwide Board in 1994. In 1995/96, Ogilvy &
Mather Rightford Searle-Tripp & Makin was voted Advertising
Age International Agency of the Year. And were a finalist again
in 1998/99.
Robyn is a keen long distance runner having completed over 50
marathons. He also plays hockey, tennis, cricket, and an extremely
average game of golf.
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