The Economist raises privacy issues in the big data feast while Ogilvy argues that today's digital natives see no boundaries and have learned to use t
The Economist believes online video is flourishing, but not about to kill television. Ogilvy believes that online video creators and their fans are th
In response to The Economist's recent Special Report on Advertising and Technology, Ogilvy and WPP experts weigh in on programmatic buying.
Gathering information about users and grouping them into sellable “segments” has become big business. Here's why the data-driven future is depende
The Economist says 3 things have ushered in the advertising age of “Little Brother” – mobile devices, social networks and programmatic buying. B
The Economist, in their Special Report on Advertising and Technology, considers the state of health of the ad industry. But our response is, WE'RE NO
Ogilvy is proudly sponsoring The Economist Special Report on Advertising and Technology, which explores how technology is radically changing the adver