What is it about sports that makes its fans so passionate? And is there anything brands can take away from sports fandom?
Ogilvy today released a new whitepaper analyzing how brands can successfully navigate the Chinese Ecommerce environment. Titled "Why Brands Matter on
Influencer engagement is also not for companies with short attention spans or who are unable or unwilling to devote the people time to maintain long-t
At the latest IBM THINK event, IBM revealed its 5 In 5 — the top innovations that will change our world over the coming half decade.
There are undoubtedly many ethical quandaries yet to be explored as we move deeper in the use of AI across every type of human activity. But this shou
The demise of brands has been greatly exaggerated. Now more than ever, brands are an essential reference point for our world.
Author of Ogilvy on Advertising in the Digital Age, the spiritual follow up to David's famous book, Miles Young offers 13 predictions for the future o
The new EU GDPR comes into force on May 25 with far-reaching implications for companies across the world. The journey to compliance may be painful for
Dayoan Daumont breaks down Mobile World Congress 2018 into 4 key takeaways.
Lucy McCabe, President of OgilvyRED Asia Pacific, and Hemanth Magal, Vice President of E-Commerce, OgilvyRED Asia Pacific, outline key principles and
KFC and Ogilvy Hong Kong’s new campaign brings KFC’s signature Hot & Spicy recipe to life with metaphoric fireball visuals. Via Adweek: ht ...
#AgencyVoices The Week in a Minute - Episode 23 with Jeremy Katz, our Worldwide #Editorial Director, shares what deprofessionalization means for ...
The Price Tags Of Growth by Kent Wertime, Co-CEO, Ogilvy Asia-Pacific -> http://bit.ly/2qs8LXI <- #OgilvyArticle
#OgilvyArticle by David Fowler, Executive #Creative Director, Ogilvy -> Brands—So What? http://bit.ly/2FZjq69 <-
#AgencyVoicesThe Week in a Minute - Episode 22 with Jeremy Katz, our Worldwide #Editorial Director, muses about the potential #blockchain te ...