OgilvyOne Asia Scoops the 2010 Digital Media Awards

OgilvyOne /Neo@Ogilvy Beijing was named digital agency of the year

Beijing, CHINA - OgilvyOne/Neo@Ogilvy Beijing was named digital agency of the year at the 2010 Digital Media Awards, hosted by Campaign Asia on November 16, 2010. Scooping 14 awards in total, OgilvyOne Asia was the most highly awarded agency of the evening.

The agency of the year award is given to the individual office that obtains the highest aggregate score from points allocated across all of the separate categories at the Digital Media Awards.

The OgilvyOne Bejing team scored across a range of categories picking up three silver and two bronze in total. The agency's “The proposal” campaign for IBM won silver in both the Best Viral Marketing and Best B2B categories. A third silver was awarded in the Best Website category for the agency's “Mystery egg” campaign for Lenovo. “Mystery egg” also won a bronze in the Best Integrated Category, while a second bronze was awarded in the Best Automotive category for its “The colour of your city” work for automaker Volkswagen.

"Winning 2010 Digital Agency of the Year is a wonderful recognition for us and also for our clients that entrusted us to develop the exciting - and sometimes daring - work that contributed to this win," said Chris Reitermann, president of Ogilvy One Greater China.

"We are extremely pleased that the full breadth of our digital offering - including Neo@Ogilvy, our recently expanded Digital Lab, iconmobile and our core OgilvyOne business contributed to this win," he added.

In total, OgilvyOne Asia won 14 awards, across seven offices and was the most awarded agency of the evening:

Gold - Nike - Trackball - OgilvyOne/Neo Singapore
Silver - Nike - Trackball - OgilvyOne/Neo Singapore
Silver - IBM - The Proposal - OgilvyOne/Neo Beijing
Silver - Lenovo - Mystery Egg - OgilvyOne/Neo Beijing
Silver - IBM - The Proposal - OgilvyOne/Neo Beijing
Silver - Castrol - Ichigo - OgilvyOne/Neo Japan
Bronze - Maxis - Coolest Recruitment Programme - OgilvyOne/Neo KL
Bronze - IBM - Australia Open - OgilvyOne/Neo Australia
Bronze - Lee Jeans - Gold 120 - OgilvyOne/Neo Shanghai
Bronze - Lenovo - Mystery Egg - OgilvyOne/Neo Beijing
Bronze - KFC - Krushers - OgilvyOne/Neo Manila
Bronze - Subway - Daredevil Delivery - SohoSquare
Bronze - VW - Color your City - OgilvyOne/Neo Beijing

Contact: Mish Fletcher
Date: November 17, 2010
Office: Beijing