Contact: Eleanor Mascheroni
NEW YORK, March 2, 2009 – Khai Meng Tham, Ogilvy & Mather's Worldwide Creative Director, announces the appointment of John Shaw, Gerry Human and Gaston Bigio to the board of Ogilvy's Worldwide Creative Council. The 13-member Council includes the cream of the creative talent from across Ogilvy Worldwide.
John Shaw, Planning Director, UK & EAME, is the first planner to sit on the Council. Khai, who has worked closely with John in Asia, says, "John is in many ways a creative first, and then a planner. Because of his respect for creatives, they naturally respond well in return. Not only does John have this innate ability to bring out the best in creative people, he will bring a strategic grounding and framework to our dreams. One of John's ambitions from the get-go is to create opportunities for us to do transformational work on our biggest brands."
Gerry Human, filling the second seat from the UK, is the London-based Global Creative Lead for Ogilvy's Unilever business. "Gerry Human, like the Roger Hargreaves character, Mr. Clever, likes to wear a trilby hat, which I suppose keeps his rather enormous brain from overheating. I have no doubt that the Council will benefit hugely from Gerry's incisiveness, honesty and talent," says Khai.
Gary Leih, Chairman and CEO of Ogilvy Group UK, added: "John and Gerry's appointment to Khai's WWCC gives London two seats at the table that will dictate the future creative direction of our company on a worldwide basis. London has not been represented at this level for the past four years, so I'm delighted for and proud of them both."
Gaston Bigio takes over from Cesar Agost Carreño as Ogilvy Latina's Regional Creative Director. In appointing Gaston as Latina RCD and to the Council, Khai says, "I cannot find a better man for the gig than Gaston. He has loads of contagious passion, talent and leadership skills to boot." Marcos Golfari, Regional Director Ogilvy Latina says, "I'm convinced Gaston deserves this great honor, he's the ideal person to run the creative business regionally."
"One of the main purposes of the Worldwide Creative Council," Khai says, "is to unleash the massive amount of latent talent and strength across the global Ogilvy Network."