Colin Mitchell, Worldwide Planning Leader

Assumes Sole Global Responsibility

NEW YORK, NY, July 1, 2010 –  Miles Young, Global CEO of Ogilvy & Mather, today announced that Colin Mitchell has been named the sole Worldwide Planning Director, following the announced departure of John Shaw to independent consultancy Rapier in the UK, which will take place this Autumn.

“Colin has distinguished himself as a forward and innovative thinker and has championed the growth and diversity of skills within our global planning community,” said Mr. Young.  “We will miss John’s insights and leadership and wish him well.  Ogilvy today is more committed than ever to being industry leaders in the planning space and continue to invest in talent, tools and insights to drive this vital practice.”

Colin Mitchell joined Ogilvy & Mather in 1999 as lead Planner on IBM.  He started his career as a trainee Planner at BMP in London.  Colin has worked on many of the agency’s classic case histories, including Cisco and IBM.  In 2004, he became Chief Strategic Officer for North America and became Joint Worldwide Head of Planning in 2009. 

"John Shaw made a lasting contribution to Ogilvy," said Mr. Mitchell.  "He built our Planning department in Asia, has strengthened our community worldwide and has been a true partner and friend.  I shall miss him and know that he will be successful in whatever he does."

He continued, "This is a fantastic time for Planning at Ogilvy.  Miles has championed the discipline and we've been able to make some wonderful hires around the world.  There are more to come.  I'm delighted to be leading the group at this time." 

Ogilvy & Mather
Ogilvy & Mather (ogilvy.com), a subsidiary of WPP (NASDAQ: WPPGY), is one of the largest marketing communications networks in the world, with 450+ offices in 120 countries, specializing in advertising, relationship and interactive marketing, public relations, sales promotion and related services The hallmark of the agency’s brand-building capabilities is 360 Degree Brand Stewardship®, a holistic approach to communications, using what is necessary from each discipline to build a brand.


Contact:   Toni Lee, 212-237-5090/917-679-7631 or Toni.Lee@ogilvy.com

Contact: Toni Lee
Date: June 30, 2010
Office: New York